Marketing training

This training gives you the tools, techniques and confidence to plan and deliver marketing that actually works. You’ll learn how to identify your audience, shape the right messages and choose the best channels to reach them. We’ll cover SEO, content planning, social media and how to measure results, so you leave knowing not just what to do, but how to do it in a way that fits your organisation.

You’ll be able to create a clear, focused marketing strategy that supports your wider organisational goals. You’ll understand your audiences better, know what content to create for them and feel confident choosing the right platforms and tactics. You’ll also learn practical skills such as planning posts, writing for SEO, creating simple graphics and videos and tracking what’s working so you can improve over time.

Not at all. This training is designed for all experience levels. If you’re newer to marketing, we’ll walk you through the foundations step-by-step. If you already have marketing experience, we’ll sharpen your approach and help you improve consistency, creativity and results. Everything is tailored to your organisation, your audience and your goals.

Very. You won’t be sitting through long slides. You’ll be planning content, practising SEO techniques, creating real examples and building your strategy as you go. There’s plenty of time for questions, discussion and practical exercises, so you can apply what you learn straight away.

We can run the training at your offices in Essex, London or anywhere across the UK. If your team works remotely or across multiple locations, we can deliver sessions online via Zoom or Teams. Both formats are interactive and tailored, so you’ll get the same coaching, feedback and support either way.

We don’t do open courses for individuals. Sorry about that.

We specialise in tailored training that’s created to exactly meet your needs, so our courses will be made uniquely for you and/or your organisation.

If you’re interested in a one to one tailored session or a group course for your organisation, do get in touch!

Our courses are all tailored specifically to you and your organisation’s needs. So usually our training is delivered at your place. We’ll be pleased to come to you, wherever you are.

If you prefer to book a hotel, meeting room or other accommodation that’s fine too.

If it’s hard for you to get everyone in one place we can also do your training online using either Zoom or Teams.

Our pricing depends entirely on your needs – we don’t do “one size fits all”!

Our course development includes working with you to understand your current levels of skills and experience, what you want to achieve from the training and how we can get you there.

We’ll also want to find out how many people you want trained and where you’d like the course delivered.

Once we know all that we can price your course which means you won’t pay for anything you don’t need.

As a guide, most of our full day courses start at £1995+VAT for up to four people, so that’s less than £500+VAT a head.

But speak to us and we’ll make sure we’re within your budget.

Absolutely! And we don’t just think so – our clients keep coming back, which tells us we’re giving them real value. We’re really proud that 40% of our work is with returning clients, so we must be getting it right.

Because we specialise in tailored training, everything we do for you is aligned to your outcomes. We know you don’t want to spend time or money on training that’s not directly going to help your business or organisation.

Apart from our one to one training, our fees are always for group sessions, so the most efficient cost per head is to fill all those places. It’s also really efficient to have two trainers attend if you have a large group size or have consecutive days of training. We’re always happy to explain our pricing – just let us know.

Everything you need!

• Planning meeting(s) with you to develop learning outcomes
• Course programme development
• Course content research and creation
• Scenario research to make your training relevant and “as real as it gets”
• Delivery by our former BBC journalist trainers and marketing experts
• Most courses have our Pre Course Questionnaire so we know what each delegate wants to achieve from their session with us
• Copies of our PDF guides as applicable
• Recordings of the full training session (online training)
• Recordings of radio and TV interviews carried out during the training (in person training)
• Course admin including scoping availability, confirming resources, booking confirmation and invoicing

No problem. The great thing about tailored training is that it’s exactly that. Tailored to you, including your availability. Speak to us and we’ll create a programme that fits your time.

Yes! We like to support charities with a discount, do ask us for more details.

We also offer discounts for multiple bookings. So for example if we create you a tailored course and you book multiple sessions, later ones will be discounted since the groundwork is already done. We’ll go through this once we know what you want.

Yes. We deliver training across the world and it’s nearly always much easier for one of two of us to come to you than all of you to come to us.

As a registered BCorp, we’re committed to using public transport wherever we can. Our travel cost covers our train fare, transfers and overnight accommodation where needed. We also charge a token amount for our travel time. This is because when they’re travelling to you our trainer isn’t available to train someone else.

We’ll cover all this in detail when we send you your proposal.

Lots of organisations come to us in exactly that situation.

By bringing in our expertise your team’s skills will be sharpened even further which helps your organisation and their professional development. For example, you might only deal with a media crisis every few years – we handle them every day for our wide selection of clients!

Our training is also an invaluable external assessment of your skills, capacity and resilience. Think you’ve got all skills covered? Let us confirm that for you by putting them into practice, or help you fill the gaps.

We can also help you address professional development. Our BBC expertise means we can give credible, valued feedback to all your delegates, including conversations you may not feel confident to have.