LinkedIn training for professionals and teams
Our LinkedIn training course helps professionals and organisations grow their presence, build stronger networks and create content that drives real results.
LinkedIn training for professionals
Led by digital marketing specialists, our 2026 interactive course gives you the tools, strategies and confidence to use LinkedIn effectively - from optimising your profile to reaching the right prospects.
Half-day or full-day training sessions
Delivered online or in person
Practical demonstrations, exercises and feedback included
Tailored to your organisation, sector and goals
Suitable for individuals or teams (up to 15 delegates)
Course overview
LinkedIn is more than an online CV - it’s one of the most powerful platforms for building professional networks, sharing expertise and generating opportunities. With the right approach, you can use it to connect with decision-makers, strengthen your reputation and support your organisation’s wider goals.
Our LinkedIn training course is designed to take you beyond the basics. Through practical demonstrations, exercises and expert guidance, you’ll learn how to optimise your profile, create content that resonates and use LinkedIn’s tools to grow your network strategically and effectively.
Sample course outline
- Why LinkedIn matters: case studies of success
- Aligning LinkedIn activity with your strategic objectives
- Setting up and optimising your profile step by step
- Examples of well-written profiles
- Creating your own profile content with feedback
- Full platform tour: posts, articles, notifications and tagging
- How to use LinkedIn professionally and in your team
- Creating engaging posts and articles
- When and how to use links, hashtags and mentions
- Practical exercises in posting content
- Q&A with expert feedback
- Great examples of LinkedIn content
- Types of content that perform well on LinkedIn
- Smartphone video tips to boost visibility
- Using Canva to design professional graphics
- Developing content ideas and testing them
- Feedback on posts and creative approaches
- How LinkedIn networking can help you
- Targeting and connecting with key prospects
- Making the most of LinkedIn groups
- Using Sales Navigator for advanced networking
- Identifying prospects using audience personas
- Exercises in finding and connecting with new contacts
- LinkedIn best practice
- Examples of strong sector-specific LinkedIn use
- What not to do - avoiding common mistakes
- Tips for maintaining a consistent presence
- Protecting your professional reputation
- Final questions and learning outcomes
Not quite what you’re looking for? We can tailor this training to your exact needs. If you require a shorter session, more delegates or a unique course outline, contact us to discuss bespoke options.
Our trainers
Frequently asked questions
Have any other questions? Get in touch.
We don’t do open courses for individuals. Sorry about that.
We specialise in tailored training that’s created to exactly meet your needs, so our courses will be made uniquely for you and/or your organisation.
If you’re interested in a one to one tailored session or a group course for your organisation, do get in touch!
Our courses are all tailored specifically to you and your organisation’s needs. So usually our training is delivered at your place. We’ll be pleased to come to you, wherever you are.
If you prefer to book a hotel, meeting room or other accommodation that’s fine too.
If it’s hard for you to get everyone in one place we can also do your training online using either Zoom or Teams.
Our pricing depends entirely on your needs – we don’t do “one size fits all”!
Our course development includes working with you to understand your current levels of skills and experience, what you want to achieve from the training and how we can get you there.
We’ll also want to find out how many people you want trained and where you’d like the course delivered.
Once we know all that we can price your course which means you won’t pay for anything you don’t need.
As a guide, most of our full day courses start at £1995+VAT for up to four people, so that’s less than £500+VAT a head.
But speak to us and we’ll make sure we’re within your budget.
Absolutely! And we don’t just think so – our clients keep coming back, which tells us we’re giving them real value. We’re really proud that 40% of our work is with returning clients, so we must be getting it right.
Because we specialise in tailored training, everything we do for you is aligned to your outcomes. We know you don’t want to spend time or money on training that’s not directly going to help your business or organisation.
Apart from our one to one training, our fees are always for group sessions, so the most efficient cost per head is to fill all those places. It’s also really efficient to have two trainers attend if you have a large group size or have consecutive days of training. We’re always happy to explain our pricing – just let us know.
Everything you need!
- Planning meeting(s) with you to develop learning outcomes
- Course programme development
- Course content research and creation
- Scenario research to make your training relevant and “as real as it gets”
- Delivery by our former BBC journalist trainers and marketing experts
- Most courses have our Pre Course Questionnaire so we know what each delegate wants to achieve from their session with us
- Copies of our PDF guides as applicable
- Recordings of the full training session (online training)
- Recordings of radio and TV interviews carried out during the training (in person training)
- Course admin including scoping availability, confirming resources, booking confirmation and invoicing
No problem. The great thing about tailored training is that it’s exactly that. Tailored to you, including your availability. Speak to us and we’ll create a programme that fits your time.
Yes! We like to support charities with a discount, do ask us for more details.
We also offer discounts for multiple bookings. So for example if we create you a tailored course and you book multiple sessions, later ones will be discounted since the groundwork is already done. We’ll go through this once we know what you want.
Yes. We deliver training across the world and it’s nearly always much easier for one of two of us to come to you than all of you to come to us.
As a registered BCorp, we’re committed to using public transport wherever we can. Our travel cost covers our train fare, transfers and overnight accommodation where needed. We also charge a token amount for our travel time. This is because when they’re travelling to you our trainer isn’t available to train someone else.
We’ll cover all this in detail when we send you your proposal.
Lots of organisations come to us in exactly that situation.
By bringing in our expertise your team’s skills will be sharpened even further which helps your organisation and their professional development. For example, you might only deal with a media crisis every few years – we handle them every day for our wide selection of clients!
Our training is also an invaluable external assessment of your skills, capacity and resilience. Think you’ve got all skills covered? Let us confirm that for you by putting them into practice, or help you fill the gaps.
We can also help you address professional development. Our BBC expertise means we can give credible, valued feedback to all your delegates, including conversations you may not feel confident to have.
Why choose Mosaic for your training?
Our outstanding training is unique in the following ways:
- We have more than 25 years’ experience training a wide range of organisations including blue chip companies, schools, universities, charities and government departments.
- Every course we deliver is individually tailored exactly to your needs. We never do “off the shelf” training - your course will be about skills, issues and great practice in the areas relevant to your clients.
- Our media trainers are former BBC or print journalists and communications professionals. They bring insight and expertise to each course based on decades of delivery and success.
- We are a B Corp Certified Company, so we are committed to sustainable and ethical practice to benefit people and planet.

